Driving Experimentation Forward through a Working Group (Experimentation Program Series: Guide 03)

In my previous post, I defined an experimentation program (ExPr) as the mechanism by which a company uses randomized controlled experiments to generate positive business results. An ExPr is composed of the people, processes, and infrastructure for running experiments at… Read More

What is an Experimentation program and Who is Involved? (Experimentation Program Series: Guide 02)

In my previous post, I briefly described how leading companies use experimentation to optimize their products and services and evolve them to the point of feeling elegant, efficient, and magical. These companies have developed mature experimentation programs (ExPrs), including the… Read More

Building An Effective Experimentation Program (Experimentation Program Series: Guide 01)

Seamless. Frictionless. Elegant. Efficient. These are some of the words used to describe the products and services offered by the world’s largest and most successful businesses. For instance, unwrapping a package and holding the physical copy of a book whose… Read More

Maximizing Business Impact with Machine Learning

I recently had the great fortune of presenting a lunch & learn session to the Capsule8 team. In this presentation I discussed how to effectively leverage machine learning to build intelligent products as efficiently as possible. Rather than focus on… Read More